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Final Note

Bidding adieu to Ladies’ Home Journal

David Gura Apr 24, 2014
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Final Note

Bidding adieu to Ladies’ Home Journal

David Gura Apr 24, 2014
HTML EMBED:
COPY
Today, the Meredith Corporation, which owns Ladies’ Home Journal, released its quarterly earnings — and the earnings call was as good an opportunity as any, I guess, for the company to fire everyone on the magazine’s editorial staff.
 
Yes, it’s time to mark the passing of yet another periodical: “Ladies’ Home Journal” will no longer be published monthly. 
 
The first issue was printed in 1883. Back then, it was called “The Ladies Home Journal and Practical Housekeeper.” Its slogan? “Never underestimate the power of a woman.”
 
“It’s not a consumer issue,” a company spokesman said. “It’s an advertising issue.”

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